This map is a representation of a cartogram map. This cartogram depicts the world's meat consumption overall. Clearly this map is not based on per capita of meat of overall population consumption. If it were America would be by far much larger than the other countries on the map such as China. In this case since China's overall population is much larger than America's and assuming that America's per capita of meat consumption is much higher, the two country's have been skewed through this cartogram to look somewhat similar in size.
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